How Software Helps Manage A Real Estate Business
Software In Real Estate
Did you know that one out of every four individuals utilizes a real estate mobile app to search for, purchase, and sell homes? Real estate has always been a profitable industry, and with the advancement of mobile phones, it has become much more so.
The popularity of online property searches has reached an all-time high, fueling intense rivalry in the real estate software development market. Furthermore, in order for users to download and utilize your real estate mobile app, it must stand out from the overcrowded app stores.
If you want to remain ahead of the competition, you need a custom mobile app for your real estate industry in addition to a website. Building a website, on the other hand, is a little step in the face of such fierce competition.
The real estate market has become more computerized. Homebuyers are no longer hopping from one broker to the next in search of a suitable home. People may now look at a variety of houses and properties on their mobile phones.
The main aim of creating real estate management software is to attract users’ attention and help the buying or selling process run more smoothly. Of course, you don’t want your app to be simply another real estate app that no one downloads. As a result, it’s critical to stay on top of the newest trends and features so that you can integrate them into your app.
So, what makes real estate software solutions “outstanding”? What distinguishes your app from others? Let’s look at how building software is so important for your real estate company
1. Onboarding (Signup/Login) of new users
The most fundamental element of software of real estate is user onboarding, which should be as easy as possible. There various methods in which it can be done are.:
- Permission to use social media
- Email-based authorization
- Verification via phone
To enable people to sign up for your app, you may utilize any of the techniques listed above. Combining all of the aforementioned alternatives, on the other hand, may be a fantastic idea. It will benefit consumers more convenience and flexibility, as well as making the sign-up process easier.
2. Profiles of Users (User, Sellers & Agents)
Users should be able to establish profiles in the app so that they may participate in various activities. Various profiles should be created for different types of users.
The choices are shown for the buyer’s profile, for example will be significantly different from those displayed for the agent’s profile. A buyer will be able to search for homes, bookmark favourites, see specific listings in detail, send an inquiry, and so on.
An agent, on the other hand, would have access to his own listings, schedules, list of potential buyers, amount of views on specific listings, advertising choices, and so on.
There may be some similarities as well. All users will have access to services such as navigation and messaging.
3. Databases and Listings
Another important element of the real estate app is the property listing. You must provide a list of available properties together with all required information in the listings. Users who wish to rent or sell their property should be able to easily post their listings.
Because the property listing will continue to expand, you’ll need a large database. In the future, there will be more users and, as a result, more listings, so ensure sure the database or servers are flexible enough to handle scale-up operations.
For every real estate software, a solid database is essential. To manage this they hire full-stack or mean stack developers.
4. Profiles of Properties
These profiles include a wealth of information about the property, including a description, pictures, videos, rich media, pricing data, value proposition, neighbourhood information, and owner information, among other things.
More than 80% of customers base their decision to purchase or not buy a house on the pictures and videos uploaded.
In addition, you may need to provide the property owner’s or agent’s contact information in property profiles.
5. Maps
You can’t think of a real estate app that doesn’t include this function. Integrating maps into your app may help you offer your users a wealth of useful information.
You may not only display the locations of properties, but also the data and statistics associated with such properties. On government websites, you may discover information on crime rates, infrastructure, local schools, average income, and the danger of natural catastrophes by area.
6. Notifications via Push
Push notifications are an effective marketing tool. This is a feature that your real estate app MUST have if you want to be successful in the long term.
Push notifications help you keep and remain top of mind with your customers. It may also help you promote your services more effectively.
You may utilize push notifications to communicate with your prospects or to give out industry news on a regular basis. You may even alert users when prices change or when a new property in a particular area is introduced.
To get the most out of push notifications, though, the messages must be customized. You should only deliver communications that are relevant to the end-users and offer value to them.
7. Calculators for Property Costs
Price calculators are a great addition to any real estate mobile application. You may request that developers provide a custom cost estimating tool that will allow customers to estimate the overall cost of the property.
Check to see whether the calculator is sufficiently detailed. It should be possible for users to predict the ultimate cost depending on variables such as the beginning payment range, taxes, loan interest rate, and loan repayment schedule.
8. Calendar
The calendar may seem to be a nice-to-have tool, but it is very beneficial to both buyers and brokers.
If buyers wish to meet with the agent or the seller, they may check the available dates and book the meeting straight in the app. At the appointed time, the calendar will send reminders to both parties.
9. Call or send a direct message
Providing consumers with detailed property information is just one element of the process. By including a call or direct messaging option, you may move customers to the next step of the sales funnel.
You may link buyers with brokers in a variety of ways:
- Make a direct call
- Option for a callback
- Chatting over the internet
- Request a consultation
If a buyer is interested in a particular property, the dealer or owner should be able to contact them for additional information.
10. Take a virtual tour
Finally, but certainly not least. A virtual tour or 3D walkthrough is an excellent method to offer purchasers a sense of the property they wish to buy in real-time. According to the study, 70% of first-time purchasers think a 3D virtual tour of for-sale houses is just as essential as an open house which leads to growth.
