Good real estate photos are a gateway to the potential home buyer’s imagination for visualizing their new life there.
Put yourself in the shoes of the homebuyer. Would you want to look at a property that has appealing photos so that you can visualize your life there, or would you be fine with a property that has black and white floor plans and generic photographs?
According to the National Association of Realtors report, 96% of home buyers use the internet to search for a home. Out of this, 89% said they valued photographs as a real estate website’s essential feature or what they look at in a listing.
Good quality photographs are essential to make a sale and help you bring out the home’s main features. Unless you are investing in a professional photographer for your listing, here are a few tips that will act as a guide to real estate photography:
Invest in the right camera
Yes, a smartphone camera these days is almost as good as a DSLR, but investing in the right camera will help you shoot the same scene with different shots, for example, a wide-angle for an overall view of the room, a super focused macro lens for photographing minute details of the house. A camera will also allow you to adjust the exposure to make it optimum for low light settings.
- Plan for the shoot in advance
Before the day of the shoot, walk through the property and take notes of the angles you want to take, and take note of what time the natural lighting is optimum.
- Declutter and clean before taking listing photos
Decluttering and thorough cleaning is a must before you take any listing photos. Just as you would not like to invite guests to your home when your house is in a mess, potential buyers won’t think property listing photos with a mess in each room are inviting. But don’t remove all the items in a room that give it a personal touch. Homes with high-quality photographs sell 32% faster than properties without good photos.
- Make sure the lighting is optimum
Natural light is essential for getting suitable photographs for your listing. Here are a few tips that will help you take pictures with optimum lighting:
- An excellent tip for exterior real estate photography is choosing to shoot at twilight and to keep the interior lights on to get a cozier feel.
- When you’re shooting inside, make sure there is uniform lighting -throughout the house in all shots.
- Get the right accessories for your shots
Here are some accessories that will help you get stunning shots of your listing:
- A tripod so that there are no shaky pictures
- Flash units so that indoor shots don’t have unnecessary shadows on them.
- A polarizing filter to remove the glare from reflective surfaces like water, glasses, and silverware.
- Shoot images with the right angle
You must find the right spot in a room and the right angle to make the shots look aesthetically pleasing. Here are a few helpful tips:
- Shoot a room from the doorway so that you can capture the amount of space and view of the entire room.
- Leave doors open in rooms
- Make sure the ceiling is not a large part of the shot.
These tips will help make the room airy, roomy, and inviting.
After you’ve followed these tips when you’re shooting, only select those photos with a sense of uniformity and focus on the best features of the house. Choosing the right photos will help potential buyers appreciate the beauty and practicality of the house, and more buyers will be interested in purchasing it.